Lost Connections
1. Research question: What about depression/anxiety do you want to learn more about?
How does advertising affect people’s mental health?
2.Motivation: Describe the general conversation surrounding your topic. (They Say)In other words, what have others said about your topic, and why is what you want to say important?
Many people think that they are always invisible to advertising and influence, and advertisements can easier persuasive people to buy their products. They think their brain just be controlled to buy something that they are going to regret in the future. Negative or inappropriate information of advertising will affect people countless behaviors which is going to affect our system of values, stimulate consumers’ personal consumption, and impart knowledge etc. This is not only the unilateral aspect, so that is why the issue is so important to be valued.
3. Genre: Which genre do you think you will pick to write for Part A?
I am going to choose blog as my Part A.
4. Timeline: Review the class schedule and create a plan for how you will complete each part of this project.
10/1~10/2 shitty draft for PartA, 10/3~10/4 Part A final draft, the weekend(10/5,10/6):PartB shitty draft, 10/8 modify PartB, 10/9 meet a tutor, 10/10~10/13 finish PartB
5. References: List at least three references (not including the book) that you plan to use. Include at lease one quotation and a short summary of each reference you plan to us
- Modern Ads and Impact on Mental Health
Quotation:As a psychotherapist,” says Patrick Davey Tully, “ I can say the role of advertising has been very instrumental for many clients who have anxiety, as buying products is often a coping skill used by those who have anxiety to lessen worry for the short-term.”
Short Summary: Advertising uses psychology or neuromarketing to entice people to buy
2. Personal and Psychological Factors-Does it Impact the
Choice of Advertising Medium?
Quotation: “Consumers’ can be sometimes ignorant or unaware
about the existing product or services.”
Short Summary: Age and personality and status of a person, these factors will give impact on the choice of advertising.
3. The Rise of Sadvertising why Brands Are Determined to Make You Cry
Quotation: W+K’s Staples evokes Bruce Lee when articulating how to approach any quest to connect with people: “Do not concentrate on the finger or you miss all that heavenly glory,” he says quoting a line from Enter the Dragon, adding, “Never start with a defined end.”
Short Summary: Advertising is related to people’s emotional.
6. Solutions: Eventually you have to have at least 3 solutions for Part B. Find at least 1 solution and write about that.
Reducing advertisements of public space–People see Ads when they browse the web which is fine and acceptable because it’s their own initiative. Conversely, public space belongs to everyone(all of us) which we should be protected from “visual pollution”. Everyone has the right to determine what advertisements they want to see.
7. Keywords: List 10 different and unique key words or phrases about your chosen cause you might use to search the Net for sources. One way to think about this is to think of the key words used in the chapter. Another is to think about similar words not used but perhaps referenced.
anxiety, materialistic, intrinsic, happier and less depressed, public advertisements, system of values, modern culture, advertisements make people compare to each other, emotionally vulnerable/emotional health, sadvertising, shopaholic and retail therapy.
Jocelyn's blog 